Tuesday, February 1, 2022

New Lesson: Fighting Mech Analysis: The Importance Of A Visual Hook

As a designer, it's important to use visual hooks, which are a set of rules that define a unique look, a look that makes your design stand out from the rest of the crowd. For a junior designer, this may be applied to a single design, or as a more senior designer, a visual hook may be something that needs to be applied to an entire alien race, or even an entire IP or Franchise. This lesson will illustrate what a visual hook is, and how important it is, by doing a deep dive into my favorite fighting mech franchises.


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